Worked with the Microsoft Network (1995-1998 & 2001-2003) many years designing user experience, creating microsites, designing brand and online advertising. The brand of MSN was the driver, creating a portal and it's many properties which continues to lead the Internet today. When Windows XP came out, MSN agreed to do a series of ads promoting XP on the Microsoft Network. Being a visual campaign, the challenge was to bring that vibrancy to an Internet that was still dealing with low bandwidth at the time. Part of the solution was custom palettes that greatly enhanced the imagery despite bandwidth limitations.